What is Fairtrade?

The International Federation for Alternative Trade’s (IFAT) definition of Fairtrade is:

‘Fairtrade is a trading partnership, based on dialogue, transparency and respect, that seeks greater equity in international trade.

It contributes to sustainable development by offering better trading conditions to,and securing the rights of, marginalised producers. Fairtrade organisations are engaged actively in supporting producers,awareness raising and in campaigning for changes in the rules and practice of conventional international trade.’

The goals of Fairtrade are:

To improve the livelihoods and wellbeing of producers by improving market access, strengthening the producer organisations,paying a better price and providing continuity in the trading relationship.

To promote development opportunities for disadvantaged producers, especially women and indigenous people,and to protect people from exploitation in the production process.

To help consumers exercise their purchasing power positively, by raising their awareness of the negative effects of international trade on producers.

To set an example of partnership in trade through dialogue, transparency and respect.

To campaign for changes in the rules and practice of conventional international trade.

To protect human rights by promoting social justice, sound environmental practices and economic security.

Source: International Federation for Alternative Trade